August 25, 2016
Gold Canyon Moves beyond Home Fragrance with GC Lifestyle
Photo: A selection of GC Lifestyle Scented Jewelry.
Candle maker Gold Canyon is diversifying its offerings with the launch of GC Lifestyle, a new imprint coming in September.
GC Lifestyle will include scented jewelry and home décor collections that take their cue from Gold Canyon’s existing designs. The Arizona company currently sells candles and other home fragrance products, as well as a limited range of home décor. In a statement announcing the launch, GC Lifestyle is described as a “more contemporized brand” that opens new avenues for Consultants to build their businesses.
“This launch represents a natural evolution of our strong heritage in candles and fragrance to become a premium brand that offers accessories for our customers’ personal fashion and for their homes,” said Thomas Kelly, CEO of Gold Canyon. “It’s a perfect fit for our brand and for our network of consultants.”
The company’s new scented jewelry line will feature trendy necklaces and bracelets, with pendants and charms that double as fragrance diffusers. Customers initially will have the choice of three fragrances exclusive to the line. The expanded home décor collection will include vases, trays and throw pillows that reflect Gold Canyon’s fresh, playful feel.