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Photo: The Love Heals Warmer from Scentsy.

Home fragrance brand Scentsy Inc. on Thursday unveiled its new Charitable Cause Warmer, a product supporting Shriners Hospitals for Children.

Between now and the end of February, Scentsy has pledged to donate $8 from the sale of every “Love Heals” warmer to Shriners Hospitals, a nonprofit that provides expert pediatric specialty care for children, regardless of a family’s ability to pay. At its 22 locations across North America and Mexico, Shriners Hospitals will serve more than 120,000 children this year.
“We are touched that Scentsy has partnered with us to help continue our mission of providing life-changing care to children,” said Chris Smith, Chairman of the Board for Shriners Hospitals. “It’s partnerships like these that help us send ‘love to the rescue’ to our patients every day.”

Charitable Cause Warmers, which have supported causes such as autism awareness and breast cancer research, are one way Scentsy gives back through the Scentsy Family Foundation. The charity also provides academic scholarships and direct donations to organizations that support families.

“Scentsy was founded on the core values of simplicity, authenticity and generosity,” Orville Thompson, Scentsy Co-Owner and CEO, said in the company’s announcement. “We believe that love can heal, and we are excited about this opportunity to support Shriners Hospitals for Children.”

The Love Heals warmer is now available through consultants in the U.S. and Canada. Scentsy has set a goal to raise $500,000 for the cause.

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