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Photo: Deborah Heisz, President and COO of Nerium.

Nerium International’s Deborah Heisz has been named company President, in addition to her current role as Chief Operating Officer.

For the past several months, Heisz also has chaired Nerium’s global steering committee, helping to position the skincare company for new growth. “Having more than 20 years of leadership experience in a variety of roles within the direct selling industry, Deborah is uniquely qualified to direct the company as it enters its next phase,” Jeff Olson, Founder and CEO, said in the company’s announcement.

In past leadership roles, Heisz has overseen new business development, product development, IT, creative services and publishing within the direct sales channel. She also remains CEO of Live Happy LLC, the positive lifestyle brand and movement behind Live Happy magazine. Next month, Heisz will be inducted into the Happiness Hall of Fame, which includes names such as Mohammed Ali and Deepak Chopra.
“It is my goal to lead our U.S. and international teams to move our global company forward and maintain our position as a unique model of positivity, diversity, innovation and integrity in the direct selling industry,” said Heisz.

As it marks five years in business, Texas-based Nerium is preparing to expand its international operations with the launch of Nerium Australia. Company officials said the anticipated fourth-quarter opening has been scheduled for next month.

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