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USANA Names New Chief Scientific Officer

Rob Sinnott Rob Sinnott

Nutrition and personal-care products maker USANA Health Sciences has appointed Rob Sinnott, Ph.D., a veteran of the nutritional supplement industry, as its new Chief Scientific Officer.

Ongoing research efforts were front and center during USANA’s recent International Convention, as the Utah company shared its latest scientific breakthrough—MySmart Foods—with independent Associates. The protein shakes and bars are the brand’s first-ever food product line.

Sinnott is coming on board to grow the research and development team and drive product innovation to the next level, said USANA Co-CEO Dave Wentz. “Rob gained our attention because of his exceptional leadership and experience in our industry.”

The company’s new Chief Scientific Officer brings 25 years of scientific experience, including more than 18 years in the nutritional supplement space. In undergraduate and post-graduate studies at Arizona State University, Sinnott’s focus was on applied sciences, including biotechnology and plant medicinal chemistry. He holds five patents issued in the U.S., Australia, New Zealand, South Africa and Singapore.

“USANA has a long-standing reputation in the industry for producing premium quality health products that improve lives,” Sinnott said in the company’s release. “I look forward to building on that legacy and leading this world-class R&D team into the future.”


Former Head of PartyLite Europe Becomes Company President

Martin Köhler Martin Köhler

Candle company PartyLite, now under the Luminex umbrella, is promoting its Europe President, Martin Köhler, to President of global operations.

Last year, PartyLite parent Blyth Inc. was acquired by The Carlyle Group, a New York-based private-equity firm. Carlyle announced in May that it was teaming with another asset manager, Centre Lane Partners, to create Luminex Home Décor & Fragrance, which now owns PartyLite and the Centre Lane-backed Candle-lite Company.

The arrangement is intended to leverage product development efforts and broaden consumer reach for both companies, which have different target groups and markets. As President, Köhler will help to build PartyLite’s business from this new platform. “I am certain that Martin will lead PartyLite to continued global success and open new avenues for the company,” Calvin Johnston, CEO of Luminex, said in the company’s announcement.

Köhler began his career at PartyLite on the communications side of the business, as head of marketing for PartyLite Germany. He also served as General Manager in Switzerland, and later in Germany, before becoming President of European operations in 2010. Under his leadership, Europe has become the top sales region for the company, which has 45,000 active consultants in 23 countries.


Avon Products Appoints Former McDonald’s Exec to Board of Directors

Jose Armario Jose Armario

Amid continued turnaround efforts, Avon Products Inc. has elected Jose Armario, a former senior executive with McDonald’s Corp., to its board of directors.

Armario is one of two independent directors jointly appointed by Avon and Cerberus Capital Management LP, the private-equity firm that purchased Avon’s North America business as well as a stake in Avon Products Inc. nine months ago.

The changes extend to Avon’s board, which now consists of six Avon directors, three from Cerberus and two independent directors.

Before retiring from McDonald’s in 2015, Armario served as Executive Vice President, Worldwide Supply Chain, Development and Franchising. In that capacity he oversaw annual supply chain purchases of $25 billion, as well as $1 billion in new store capital. Armario spent nearly two decades with McDonald’s, in roles that included leading the company’s turnaround in Latin America.

“I am pleased to join the board of this global, iconic brand, and look forward to working with my fellow board members as well as the executive team during such a dynamic time,” said Armario. “Avon’s rich history is particularly important to me personally, as my own mother spent several years as an Avon Representative upon immigrating to the United States from Cuba.”

Armario began his career at Burger King Corp., followed by a stint at LensCrafters Inc. As a member of the Avon board, Armario will serve on the Compensation and Management Development Committee.


Mari Jo Serdoner Promoted to TLC’s Chief Brand Officer

Mari Jo Serdoner Mari Jo Serdoner

Health, wellness and beauty brand Total Life Changes has chosen Mari Jo Serdoner as its new Chief Brand Officer. Announced during a regional conference in Atlanta, Georgia, Serdoner’s role will include analyzing, modifying and creating the brand image while ensuring its consistency across all platforms and departments.

Serdoner, who currently operates out of Dallas, Texas, will oversee brand and consumer marketing, brand platforms, and compliance, and personally monitor new products and marketing programs as they evolve.

She joined the TLC family in 2013 with an extensive background in marketing, graphic design and web development. Serdoner previously served as TLC’s Director of Marketing for more than two years before adding merchandising and compliance as well as policies and procedures to her role.

“I’m extremely excited for Mari Jo,” said Chief Operating Officer John Licari. “She has demonstrated a strong commitment to TLC and has immersed herself in our company’s vision. After considering several qualified candidates for this new position, Jack Fallon (Founder, CEO and President) and I felt very strongly that Mari Jo was the clear choice; she has a very diversified work history and her business initiatives have always been reflected in our brand.”


Zija’s Product Advisory Council Adds Two New Specialists

William Setzer William Setzer
Scott A. Johnson Scott A. Johnson

William Setzer, Ph.D., and Scott A. Johnson, Ph.D., have joined the Zija Product Advisory Council.

Setzer’s research interests are in natural products drug discovery, essential oils, chemical ecology, and molecular modeling. With a bachelor’s degree in chemistry and a doctorate in organic chemistry, he is currently a professor and Chair of the Chemistry Department at the University of Alabama in Huntsville.

Setzer started his academic career at the Alabama campus as Assistant Professor of Organic Chemistry in 1985.

He has received over a dozen honors and awards for his work and has professional affiliations with over 15 notable organizations, including American Association for the Advancement of Science and Phytochemical Society of North America. He has collaborated, created, and presented over 375 specialized lectures and demonstrations.

A best-selling author of eight books and more than 250 articles published internationally, Johnson brings a research focus on the safety of essential oils, with a doctorate in naturopathy and a board certification as an alternative medical practitioner. He also is a Certified Clinical Master Aromatherapist and Certified Professional Coach.

Johnson’s evidence-based approach to natural healing and experience conducting medical research gives him a unique expertise in the therapeutic application of essential oils. He pioneered evidence-based essential oil therapy, which combines the art of ancient healing with modern science to maximize the benefits of essential oils. He is an international speaker and has delivered keynote presentations across North America, Europe, and Asia.


Laguna Blends Appoints New CFO, Corporate Secretary and Director

Laguna Blends Inc., a direct seller focused on the nutritional health benefits derived from hemp, announce it has appointed Bryan Loree as Chief Financial Officer, Corporate Secretary and member of the board of directors.

“It’s a pleasure to have Mr. Bryan Loree join our management team,” said Stuart Gray, CEO and Founder of the British Columbia, Canada-based company. “His financial and accounting experience is impressive and will strengthen Laguna’s ability to seek quality business opportunities and financings and increase sales to profitability.”

Loree has approximately 10 years of experience providing accounting, financing, and management services to numerous issuers on the TSX Venture Exchange, Canadian Securities Exchange, and private companies, including serving as Chief Financial Officer. He is a Certified Public Accountant and Certified Management Accountant.

“It’s an honor to have the opportunity to join the team at Laguna during this rapid growth phase of the company,” said Bryan Loree. “Laguna is operating in an exciting sector and I look forward to being involved in the future milestones of the company.”


Henry Marsh Joins HopRocket as Vice Chairman

Henry Marsh Henry Marsh

HopRocket, an exclusive online travel membership club, has appointed Henry Marsh as Vice Chairman.

The founder of a global health and wellness direct seller, Marsh was new to the distribution channel but amassed a greater understanding of direct selling and experience that he brings to HopRocket.

Still known as the most prolific distance runner in U.S. history, Marsh, in 1988, became only the second male runner to make four U.S. Olympic Teams. He finished his career with 13 straight years as one of the top 10 3,000-meter steeplechase runners in the world, including three years as No. 1.

Henry went on to earn his law degree from the University of Oregon and become a motivational speaker on the dynamics of behavioral change, leadership, team building, and breakthrough personal productivity, having worked with companies such as IBM, AT&T and the U.S. Air Force.

HopRocket is an exclusive online travel membership club offering unpublished discounted rates for travel, including hotels, condos, cruises and more.

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