If you’re like many of the women I mentor in network marketing/direct sales, I bet you love your products and really believe in your business opportunity. I suspect you love the personal growth that comes with building your business, as well as the positive impact you can have on people’s lives every day. And I’m sure you’re inspired by the “success stories” of the top leaders in your own company, and would love to create a similar kind of income and lifestyle for your family too.
And, if you’re like many of the gals I work with, I bet there are also times you start to doubt yourself – or your business. Do you ever have those days when you wonder “Is all this hard work really worth it?” “When do things get easier?” “Can I really make the money I want to with this business (or am I just chasing a pipe dream?)
If you’ve ever questioned your own “sanity” or seriously thought about quitting your business altogether, the good news is – you’re perfectly normal. Growing your business and going after your dreams takes courage, dedication and lots of hard work. Most people have plenty of doubts along the way (no matter what kind of business you’re building). Ask any successful leader in your company, and I bet he/she will admit to thoughts of throwing in the towel on more than one occasion.
Even so, I want to assure you of something. No matter how tough things get, or how many doubts you might have, you must NOT give up. Why – because this is the BEST TIME EVER to be building a network marketing or direct sales business. There are 3 very important trends happening right now (both in the United States and several countries around the world) which are converging to make your business opportunity VERY attractive. The bottom line – you are sitting right in the middle of a “sweet spot,” that is positioning your business for some real growth in the next few years.
1. Big challenges in our economy
Although the economy has improved since the crash of 2008, there are still plenty of people who are concerned about being laid off or their overall financial security. Many people are still wary of the stock market, and not expecting much growth in real estate any time soon. This is all good news for you.
Perhaps the greatest gift people have experienced through the challenges of the last few years is the realization that we can’t rely on “traditional methods” to make money, or trust in others to take care of our financial security. Having a “Plan B” isn’t just a nice idea, it’s a total necessity.
There’s a big wake-up call happening – which is inspiring many more corporate execs and working professionals to look to less traditional ways to generate capital, including network marketing. And this trend is going to continue, as the reputation and credibility of the network marketing/direct sales profession continues to elevate around the world.
The rapid growth of the internet, mobile phones, and social media tools like Facebook has literally blown the doors off the network marketing/direct sales profession – making it easier than ever for you to find leads, take care of customers and build a large team (virtually anywhere in the world).
Unlike the “old days” when the start-up costs for new distributors were much higher (and signing up with a company generally meant filling up your garage full of products – which you may or may not sell… ) technology has changed everything. Today, it’s easier than ever to service your existing customers (generally with just the push of a button) and even find new ones. Social media platforms like Facebook now boast over 900 MILLION users, and with a little strategy and know how, you can use these tools to find hundreds of super qualified leads for your business.
This new “streamlined, super leveraged” way of building a business is now attracting new people into the profession. From Gen Y college kids to baby boomers, health and wellness professionals to people with degrees up the yin yang… people who previously weren’t that interested in network marketing are now paying attention and getting involved. Experts now predict that this “technology revolution” will make network marketing/direct sales a “household word” – and TENS of MILLIONS of people will be getting involved in companies just like yours in the next decade. Obviously, this is fantastic news for you!
And the MOST important reason to be in network marketing/direct sales right now…
3. More women than ever are leaving the corporate world to start businesses from home
Fed up with the stress, long hours, low pay and corporate politics, women are leaving the traditional job market in droves, and starting businesses from home – at the rate of over 400 a day here in the US (and that’s a trend that’s being echoed around the world!)
And many of these women are seeing the potential in network marketing and direct sales, jumping in with both feet – and doing extremely well. Over the years, I’ve had the great opportunity to coach and mentor several ex-corporate gals like this – and I’m constantly amazed and inspired to see how well they do in this profession.
Many of them have quickly replaced their previous incomes, developed large teams (sometimes in many different countries) and now have the kind of lifestyle and free time that just isn’t possible when working in a traditional job.
And most inspiring of all, the women involved in network marketing / direct sales today are NOT just about making money, they’re equally invested in making a DIFFERENCE. I know so many women who are joining this profession, not just because of the money or lifestyle you can create, but because of the ways you can help people literally TRANSFORM THEIR lives through your products, your business opportunity, and even by channeling the money you make in your business towards causes that are dear to your heart.
The bottom line is, there are PLENTY of savvy, professional women out there who desperately need new options, and your business fits the bill in so many ways. Whether you are a man – or a woman, you’re smart to recruit these gals into your business; all you have to do is find these gals, and show them how YOUR opportunity is the ultimate solution they’re looking for.
And if you’d like some help with this, stay tuned! I’m about to release a 4 part video series, that will show you how to do just that. (And the best part, this is free!).
Stay tuned for more details, and in the meantime – keep dreaming big and believing in yourself, because what you do makes a difference!