Generating leads for your network marketing business is the backbone of your success in this industry. What are the best leads? And how do you get them? Very few people in your upline will tell you the truth that the best leads are NOT generated from your warm network like your friends and family. You typically won’t be able to build a lucrative MLM business by hosting parties and things like that.
It will also save you a lot of time and money if you stay away from buying leads from various lead generation companies. I have tried that and it generally doesn’t work, unless you’re a master salesperson which very few of us are.
The best MLM leads are generated through attraction marketing. This means that you won’t be chasing anyone and trying to convince them how great your MLM business opportunity is. Instead, they chase you. You position yourself as an expert by leveraging the power of web 2.0 marketing.
I recommend that you generate MLM leads through social media marketing like Twitter, Facebook, and online video marketing. This approach generates the best leads for your network marketing business hands down. Take the time to learn how to market online and you won’t be disappointed. There is a huge market of people online that are very interested in what you have to offer. Your job is to use these strategies to position yourself as a leader that people will want to do business with. That is the key to success in this industry.